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                                                             November-december 2003

THAILAND 2003

The APEC CEO Summit 2003 fare exceeded expectations

With over 500 CEO’s representing companies in all 21 APEC economies, the summit provided a broad forum for the exchange of ideas and the building of partnership for purpose, progress and prosperity through free trade, the theme of this year's event. The vision of all participants is to open up and broaden free trade and place it on a fair playing field for all.

Therefore, protection and security were major issues discussed, whether they be tangible, such as the Smart BEST project to protect shipping, or intangible, where much attention was given to protecting Intellectual Property Rights.  Another important issue was the need of both governments and the private sector to invest in education to prepare people for the future so they can reach their potential and contribute to the advancements of their companies and countries so all can enjoy a quality life.

All agreed that the CEO’s must work to convince their governments of the need for them to have the political and good will to once more come and work together in order to get the World Trade Organization Doha Round back on track so it can come to a successful conclusion in 2005.  Outside the actual meeting, CEO’s were given the opportunity to meet, network, make new friends and develop relations. Through the friendships, or partnerships, created here, their businesses can be certainly be enhanced, helping to not just promote but initiate greater free trade through improved understanding.

The third area in which the APEC CEO Summit 2003 succeeded was in presenting and promoting the Kingdom of Thailand and all it offers. While sharing much of our rich culture, we have also been able to demonstrate how advanced, or international, the country is.

All participants as well as people around the globe have been kept informed of these events and seen how capable Thailand is in hosting a major world event. They also have learned how strong the Thai government's commitment is to free trade and nurturing relations with not just its immediate neighbours but with countries on both Pacific Rims as well as around the world. Finally, this summit has served as to promote Thailand as one of the world's best and most exotic tourist destinations as well as investment opportunity.

 

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